StreetSmart, a Washington, DC-area public safety campaign, has been running an ad that lots of people find objectionable

"Don't be caught dead wearing black." [B' Spokes: Like we don't have street lights and black is an illegal color. :/]

Better, actually a lot better:
"Don't kill anyone with your car."

We need to stop the victim blaming!

My synopsis of http://www.vox.com/2015/3/31/8319189/pedestrian-safety-campaign