‘It’s starting to happen’ Bicycle touring an emerging tourism market

By LYNNETTE HINTZE, The Daily Inter Lake

...
onducted by the Institute for Tourism and Recreation Research and graduate students from the University of Montana College of Forestry and Conservation, the study found that multiday cyclists spend $75 per day and stay an average of eight or more nights as they pass through Montana.

“What I think people are realizing is that adventure tourism groups are pretty big,” said Jan Brunk, who with her husband, Ron, owns Glacier Cyclery in Whitefish. “It’s been going on in Whitefish and Flathead County for years. What I think is that the pundits have gotten ahold of it, and it’s a good thing” for the state’s economists to understand.
...

<a href="http://www.dailyinterlake.com/business_and_finance/local_montana/article_337f83f4-8646-11e3-8eee-0019bb2963f4.html">http://www.dailyinterlake.com/business_and_finance/local_montana/article_337f83f4-8646-11e3-8eee-0019bb2963f4.html</a>;